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Fade Resist Natural Black-Brown Hair Color 372
dark and lovely natural black hair color

Fade Resist Natural Black-Brown Hair Color 372

Dark & Lovely $7.49

Permanent Hair Color, Superior Gray Coverage & Shine, with Argan Oil and Vitamin E

$7.49
Discover true haircolor brilliance with Dark & Lovely Reviving Colors in Natural Black. This innovative, permanent hair color rejuvenates every strand, leaving hair silky, shiny, and healthy looking. Gentle for all hair types and textures, it offers an easy, no-mix, 1-step application with up to 100% gray coverage. Infused with Shea Butter, Avocado Oil, and Vitamin E, it's formulated with no ammonia and no peroxide.
Packaging May Vary. What you receive may not be what is reflected on site.

Introducing Dark & Lovely Reviving Colors Permanent Hair Color in Natural Black-Brown, your key to true hair color brilliance and lasting transformation. This innovative permanent hair color delivers a rich, authentic black hue that enhances and moisturizes your hair while you color. Designed for all hair textures—straight, curly, and coily—and ideal for darker bases, it's the gentle solution for vibrant, healthy-looking hair.

This unique at-home hair dye provides an easy, no-mix, 1-step application for a mess-free experience. Formulated with advanced moisturizers and vital ingredients like Shea Butter, Avocado Oil, and Vitamin E, it ensures moisture and shine during the coloring process. You can achieve up to 100% gray coverage, and because it's so gentle, you can even relax and color on the same day. Dark & Lovely Fade Resist is specifically formulated with no ammonia and no peroxide, making it a nurturing choice for your hair. Find your perfect fit with Dark & Lovely’s extensive line of at-home hair color kits.

•  True Hair Color Brilliance: Permanent color that rejuvenates every strand, leaving hair silky, shiny, and healthy looking.
 Gentle for All Hair: Safe for all hair types and textures, from straight to curly and coily.
 Moisture & Shine: Made with advanced moisturizers & vital ingredients to give you moisture and shine while you color.
 Up to 100% Gray Coverage: Effectively covers gray hair for a uniform, lasting look.
 Color & Relax Same Day: So gentle, you can relax and color on the same day.

 Permanent Color Formula: Delivers lasting, vibrant color transformation.
 Easy 1-Step Application: No-mix, mess-free, and simple to use at home.
 Infused with Shea Butter, Avocado Oil & Vitamin E: Nourishes hair during coloring.
 No Ammonia, No Peroxide: Gentle formulation for healthy-looking hair.
 Suitable for Darker Bases: Specifically formulated for richer results on darker hair.

 

Product Details:
Size: 8.579 ounces
Product Dimensions: 3.5 x 2.26 x 6.25 inches
Hair Types: Curl Patterns 4-8, Textured Hair
Product Form: Cream, Jelly
Packaging: Kit Includes Applicator Bottle Containing Cream Developer, Bottle of Permanent Hair Color, Conditioner Tube, Instruction Sheet, Plastic Gloves
Special Features: Vegan Hair Color, No Animal-Derived Ingredients, 97% Naturally Derived, Moisturizing, Nourishing, Paraben-Free, Silicone-Free 

*We consider an ingredient to be naturally derived if it is unchanged from its natural state or has natural sources and has undergone processing yet still retains greater than 50% of its molecular structure from natural plant or mineral sources. The remaining ingredients in the mask constitute 3% of its formula and are there to ensure its sensoriality and preservation.

Getting stunning, permanent results at home is easy with Dark & Lovely Fade Resist Black-Brown Hair Color. Always read all product labeling and instructions completely prior to use.

 

•  Step 1: Application. This is an easy, no mix, 1-step application. Apply the hair color as directed in the enclosed instructions.
 Step 2: Process. Allow the color to process for the recommended time (refer to instructions for specific timing).
 Step 3: Rinse. Rinse hair thoroughly with warm water until the water runs clear.
 Step 4: Condition. Follow any conditioning steps recommended in the instructions to maximize moisture and shine.

(Refer to product packaging for complete instructions and safety warnings.)

Key Ingredients: Shea Butter, Avocado Oil, Vitamin E

 

Cream Developer: AQUA / WATER / EAU, HYDROGEN PEROXIDE, CETEARYL ALCOHOL, TRIDECETH-2 CARBOXAMIDE MEA, CETEARETH-25, GLYCERIN, PHOSPHORIC ACID, TETRASODIUM ETIDRONATE, TETRASODIUM PYROPHOSPHATE, SODIUM SALICYLATE Moisture Mask: AQUA / WATER / EAU, CETEARYL ALCOHOL, STEARAMIDOPROPYL DIMETHYLAMINE, ISOPROPYL MYRISTATE, CETYL ESTERS, HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL, BUTYROSPERMUM PARKII BUTTER / SHEA BUTTER, PARFUM / FRAGRANCE, TARTARIC ACID, BENZYL ALCOHOL, CAPRYLYL GLYCOL, SALICYLIC ACID, TOCOPHEROL, ETHYLHEXYL SALICYLATE, LIMONENE, LINALOOL, CITRAL, CITRIC ACID Rich Conditioning Color: AQUA / WATER / EAU, ALCOHOL DENAT., PEG-4 RAPESEEDAMIDE, GLYCERYL LAURYL ETHER, DECETH-3, PROPYLENE GLYCOL, ETHANOLAMINE, LAURETH-5 CARBOXYLIC ACID, DIPROPYLENE GLYCOL, HEXYLENE GLYCOL, POLOXAMER 338, POLYQUATERNIUM-6, RESORCINOL, OLEYL ALCOHOL, p-PHENYLENEDIAMINE, PARFUM / FRAGRANCE, 2,4-DIAMINOPHENOXYETHANOL HCL, THIOLACTIC ACID, EDTA, m-AMINOPHENOL, ERYTHORBIC ACID, N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE, OCTADECYL DI-T-BUTYL-4-HYDROXYHYDROCINNAMATE, CITRIC ACID, TETRASODIUM EDTA, BHT

Discover the #1 Hair Color for Women of Color*

Fade Resist by Dark & Lovely is the trusted hair color line designed for women of color. Explore a wide range of rich, vibrant shades made for natural, textured hair. Discover why Dark & Lovely is a leading hair color brand for bold, lasting results.

*Designed for Women of African Descent

A model with vibrant purple curly hair styled in two buns, making a playful face and pointing towards the viewer. The image is overlaid with bright yellow text that reads "COLOR YOUR HAIR IN 5 EASY STEPS," set against a purple background.

Easily Apply Dark & Lovely Natural Black-Brown Permanent Hair Color at Home

Achieving vibrant, long-lasting color with Dark & Lovely Fade Resist is simple. Follow these straightforward steps for a stunning at-home hair color transformation:

1. Prep & Test: Prepare your hair and always perform a strand and allergy patch test.
2. Mix & Apply: Carefully mix the colorant and developer, then apply evenly to your hair.
3. Process Color: Allow the permanent hair color to develop for 30 minutes.
4. Rinse Thoroughly: Rinse your hair with warm water until the water runs clear.
5. Condition Deeply: Apply the nourishing Moisture Mask to lock in hydration and shine.

Enjoy beautiful, healthy-looking results. Refer to your product box for complete instructions.

A purple tube of Dark & Lovely Fade Resist Moisture Mask, with its contents, shea butter, vitamin E, and sunflower oil, artfully displayed and labeled on a purple background.

Your Complementary Moisture Mask for Lasting Vibrancy

Our Fade Resist Hair Dye includes a nourishing Moisture Mask designed to maximize your color's brilliance. It's infused with:

•  Shea Butter: To deeply nourish & condition hair
 Sunflower Oil: To boost shine & manageability
 Vitamin E: To support healthy-looking strands

This rich blend significantly boosts hydration, leaving hair soft, healthy-looking, and protected after every color application. Ensure your fade-resistant color stays vibrant and beautiful!

Explore the Full Dark & Lovely Collection

Want a different shade than our Natural Black-Brown hair color? Check out our full Dark & Lovely collection!

Dark & Lovely Fade Resist Natural Black-Brown Hair Color FAQs

  • Fade Resist Natural Black-Brown Hair Color may pull red or warm on lightened hair that is very porous. To prevent this from happening, pre-tone your hair with a toner containing green pigments that will cancel out red tones. You can also use conditioning treatments before coloring, which fill in gaps in and seal the hair cuticle for smoother color application.

  • Fade Resist Natural Black-Brown Hair Color lasts up to 8 weeks with proper maintenance. Extend your black brown hair color up to 8 weeks with these hair care habits:

    1. Wash your hair less frequently. 
    2. Avoid washing with hot water. 
    3. Deep condition your hair. 
    4. Minimize your use of hot tools such as a blow dryer or straightener.

  • Yes, Fade Resist Natural Black-Brown Hair Color covers 100% gray when processed correctly. Use this beautiful black brown hair color for a dramatic, natural-looking change that will refresh your look and hide silver strands. It will give you black hair with brown undertones that will last up to 8 weeks.

  • You should process Fade Resist Natural Black-Brown Hair Color for the full processing time of 30 minutes if you have virgin hair, aka hair that has never been dyed before. If you are doing a root retouch, you should process your hair for 20 minutes. Be sure to follow package instructions before you get started.

  • You should apply Fade Resist Natural Black-Brown Hair Color just to the areas of regrowth if you are doing a root retouch. The brown black hair color should be applied through the ends only if the ends also need a color refresh. A benefit of Fade Resist Natural Black-Brown Hair is that its natural-looking color makes regrowth less noticeable.

  • You need to do a strand test and an allergy test before applying Fade Resist Natural Black-Brown Hair Color to see how your hair and skin will react to the black brown hair dye. These tests are especially important if you have a sensitive scalp or are a first-time user of Dark & Lovely Natural Black Hair Color.

  • If you have long or very thick hair, you may need two boxes of Fade Resist Natural Black-Brown Hair Color to color all of your hair. For those with shoulder-length hair, typically just one box of our black brown hair dye is enough.

  • Fade Resist Natural Black-Brown Hair Color from Dark & Lovely is suitable for relaxed, permed, and keratin-treated hair if it’s going to be applied at least two weeks after hair has undergone the related chemical treatments. Be aware that using Fade Resist Natural Black-Brown Hair Color on henna-treated hair can cause unpredictable results.

  • Our Fade Resist Natural Black-Brown Hair Color is formulated to nourish, not dry out, your hair. It delivers conditioning color with brilliant shine and comes with a Moisture Mask. To maintain moisture and shine after coloring your hair, use hydrating masks and deep conditioners weekly so your black hair color with brown undertones looks its best.

  • You should wait at least 48 hours after using Fade Resist Natural Black-Brown Hair Color before heat styling, swimming, or spending time in the sun. If you heat style, use a heat protectant, and if you swim, wear a swim cap or coat wet hair in conditioner. Put on a hat if you’ll be spending a lot of time outdoors.

  • Yes, hard water can affect how long Fade Resist Natural Black-Brown Hair Color lasts. Minerals found in hard water may fade or dull hair color. Clarifying shampoos, which should be used sparingly, can reduce dullness-causing mineral buildup in hair, and color-protecting conditioners can revive hair color, soften strands, and promote shine.

  • Fade Resist Natural Black-Brown Hair Color is a black permanent hair color. Designed for dark hair, it is formulated with high pigment intensity to help it last up to 8 weeks. Like other permanent hair colors, Fade Resist penetrates the hair cuticle to deposit hair dye molecules into the hair shaft.

  • Yes, you can color your dark hair black-brown without bleaching it when you use Fade Resist Natural Black-Brown Hair Color. Because Fade Resist Natural Black is a deep black brown hair dye, there is no need to bleach your hair before using it. Fade Resist Natural Black will deepen your hair for a natural-looking change.

  • Yes, you can use Fade Resist Natural Black-Brown Hair Color on relaxed or textured hair. Fade Resist is expertly designed for textured and relaxed hair, including curl patterns 4-8, offering vivid, permanent hair color that does not compromise hair health. Formulated for women of African descent, this rich black hair color lasts up to 8 weeks and imparts brilliant shine.

  • Yes, you can use Fade Resist Natural Black-Brown Hair Color on previously colored hair — if your hair is healthy enough for it. Previously colored hair may process differently, so it’s important to assess your hair’s health before coloring. Always perform a strand test beforehand; if your hair feels compromised, consider waiting to color.

  • To maintain Fade Resist Natural Black-Brown Hair Color, adjust your routine in the following ways: 
    1. Use a color-safe shampoo and conditioner.

    2. Limit heat styling.

    3. Deep condition regularly to nourish your hair.

    4. Avoid washing your hair with hot water.

    Doing these things will help keep your rich black brown hair color intact.

  • Fade Resist Natural Black-Brown Hair Color provides excellent coverage for grays — up to 100% gray coverage! In other words, this brown black hair color will not only give you a stunning transformation (with brilliant shine!) but will also refresh your look.

  • Yes, beginners can use Fade Resist Natural Black-Brown Hair Color. However, they should follow the full timing for application on virgin hair (30 minutes of processing) and shorter timing for root touchups (20 minutes of processing). Be sure to check the instructions on the box before you get started.

  • You can use Fade Resist Natural Black-Brown Hair Color on previously colored or bleached hair. However, results may vary as the neutral black hair color may apply differently on bleached or porous hair. We highly recommend doing a strand test for the best preview of how your hair will react to the hair color. 

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