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Dark and Lovely Go Intense Hair Color For Natural or Relaxed Black Hair In Spicy Red

Dark and Lovely ® Go Intense

Go Intense

$6.99
MSRP product price may vary
Go Intense Spicy Red Ultra Vibrant Color is rated 2.5 out of 5 by 13.
  • y_2018, m_9, d_17, h_16
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1st Hi-Pigment, Hi-Care Color for African-American Hair
Available at:

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FIND IN A STORE Price may vary from MSRP Add to Favorites
Get intense color results with perfectly balanced color dyes that deliver intense visible high reflect on dark hair.

#WEAREDARKANDLOVELY

Rated 2 out of 5 by from Not thrilled I purchased this hair color last week thinking that it was a permanent color. I have a lot of gray hair and my hair is Natural and very thick, so semi permanent color wasn’t giving me the coverage that I wanted. After using the go intense black I was very pleased with the results until I wet my hair and color was running out of it. I wear my hair curly in the summer so I wet it about every other day. Very disappointing.
Date published: 2018-08-09
Rated 1 out of 5 by from Disappointed Cosmetologist Bought the Dark & Lovely Go Intense Radiant Copper b/c was ready for a change for my natural hair, yet didn’t want to use straight bleach. So...followed directions to a tee but left on longer b/c after 30 mins saw no change??!! Was excited & ready, only to be truly disappointed....
Date published: 2018-06-03
Rated 3 out of 5 by from Good color, but it runs like a rinse I love the color on my head, but I do not like that if just a hint of water gets on my hair the color just starts to run. I am natural, so I put water on my head every few days. However the color is coming off on my shower cap around where it protects my hair and I do not like that. I feel like I have a rinse. I will say once again the color is amazing but not when it's running off and out of my hair soon as water touches it.
Date published: 2018-05-28
Rated 1 out of 5 by from Did not work I just got finished my roots are red and I like the color. The rest of my hair is still black. I followed the instructions. The color did not take all over.
Date published: 2018-04-25
Rated 1 out of 5 by from Didn't Work I used the bright blonde and my hair is dark brown. After following the directions and waiting 50 minutes (20 minutes beyond the 30 recommended), my hair looked the same. Disappointed and a tremendous waste of my time.
Date published: 2018-04-23
Rated 1 out of 5 by from Not liking the Natural black I used the go intense natural black and at first I was like wow it’s black, but after the first was my hair turned brown. It is like the color comes out every time I was my hair. This makes me think that this is more of a hair rinse. I’m disappointed because I have used D&L for years.
Date published: 2018-01-21
Rated 3 out of 5 by from Did not color my gray I love that everything is in the box for coloring and that it's easy to do. I used the Bronze. Left it in for 30 mins. however it did not color my gray. I have three questions.....will it cover gray, if so how long should I leave the color in and how may weeks should I wait before I recolor? Thank you in advance for your response.
Date published: 2018-01-17
Rated 5 out of 5 by from EASY TO APPLY AND THE COLOR IS SO VIBRANT.LOVE IT. I WAS IN THE BEAUTY SUPPLY STORE AND DID NOT KNOW WHICH PRODUCT TO GET TO COLOR MY DARK HAIR. tHIS WAS HIGHLY RECOMMENDED TO ME BY A LADY IN THE STORE(she uses it as well). i AM SO HAPPY WITH THE RESULT IT DELIVERS. I HAVE BEEN USING THIS PRODUCT FOR OVER A YEAR NW AND GET MANY COMPLIMENTS.
Date published: 2017-12-25
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  • cp_1, bvpage1
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  • loc_en_US, sid_075285008744, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_softsheen
  • bvseo_sdk, net_sdk, 3.2.0.0
  • CLOUD, getReviews, 16ms
  • REVIEWS, PRODUCT