Dark and Lovely®

Permanent Color

Dark and Lovely® Fade-Resistant Rich Conditioning Color is an innovative formula that delivers vibrant, fade-resistant color and shine. This formula contains Dark and Lovely's exclusive Moisture Seal technology for double the conditioning power—especially designed to help protect relaxed and natural hair while coloring. The result is silky, shiny hair and luxurious, rich color.

THE KIT CONTAINS

  1. Applicator Bottle Containing Cream Developer
  2. Bottle of Permanent Haircolor
  3. Moisture Rich Conditioner Tube
  4. Instruction Sheet with Plastic Gloves


In addition, you’ll need a comb (never use metal), towel and clock.
  • SAFETY WARNINGS
    Please read before coloring.

    Skin Allergy Test
    IMPORTANT: THIS PRODUCT CAN CAUSE AN ALLERGIC REACTION WHICH IN CERTAIN RARE CASES CAN BE SEVERE. TO HELP MINIMIZE THE RISK OF AN ALLERGIC REACTION, YOU MUST FOLLOW THESE PRECAUTIONS:
    DO NOT USE IF:
    1. You have already had a reaction to a haircolor product.
    2. You have a sensitive, itchy or damaged scalp.
    PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT, AS ALLERGIES CAN DEVELOP SUDDENLY, EVEN THOUGH YOU HAVE PREVIOUSLY USED A HAIRCOLOR PRODUCT FROM THIS BRAND OR ANOTHER. If you have a tattoo, the risks of an allergic reaction may be increased.

    Skin Allergy Test Instructions
    1. Clean an area the size of a quarter in the bend of your elbow with soap and water. Pat dry.
    2. Using a plastic utensil, mix 1 spoonful of the Dark and Lovely® Hair Colorant and 1.5 spoonfuls of the Dark and Lovely® Cream Developer (the ratio should be 1 part Dark and Lovely® Hair Colorant to 1.5 parts Dark and Lovely® Cream Developer) in a plastic or glass container. Tightly recap the hair colorant and developer. Do not use metal utensils.
    3. Apply mixture to the test area with a cotton swab or ball.
    4. Let test spot dry. Do not wash, cover or disturb for 48 hours.
    5. Examine test area periodically over the next 48 hours. If you experience any reactions, such as redness, burning, itching, swelling, skin abrasions, eruptions or irritation in or around the test area, DO NOT COLOR YOUR HAIR UNTIL YOU CONSULT A DOCTOR.
    Important Warnings
    IN CASE OF A REACTION WHILE COLORING HAIR, such as stinging, rash or burning sensation on the scalp, rinse immediately and discontinue use. IF YOU EXPERIENCE DIFFICULTY BREATHING, TIGHTNESS OF CHEST AND/OR HIVES OR SWELLING AT ANY PLACE ON THE BODY, DISCONTINUE USE AND OBTAIN MEDICAL ASSISTANCE IMMEDIATELY. BEFORE COLORING AGAIN, CONSULT A DOCTOR.

    IN RARE CASES, THE USE OF HAIR COLORANTS HAS BEEN ASSOCIATED WITH SKIN DEPIGMENTATION (SKIN WHITENING OR LOSS OF COLOR). THIS MAY BE TEMPORARY OR PERMANENT. IF YOU NOTICE ANY SKIN DEPIGMENTATION OR ALLERGIC REACTION SUCH AS PAIN OR SEVERE ITCHING, DISCONTINUE USE IMMEDIATELY.
    1. Avoid contact with skin and eyes. Do not use to color eyelashes or eyebrows. To do so may cause blindness.
    2. If product gets into eyes, rinse with water. If you are wearing contact lenses, remove them before rinsing the eyes. Call a doctor if irritation persists.
    3. Wear gloves provided in kit.
    4. Thoroughly rinse hair after application.
    5. For any question relating to your individual sensitivities or specific allergies, consult a doctor.
    6. Do not use on facial or body hair or for any purpose other than coloring your hair. Irritation or injury could occur.
    7. Wait at least 14 days after bleaching, relaxing or perming before coloring.
    8. Do not inhale or ingest. Prepare and use in a well-ventilated area. If swallowed, call a doctor, hospital emergency room or poison control center immediately.
    9. Do not use over compound henna or progressive color.
    10. Keep product out of the reach of children. Do not apply on children.
    FOLLOW THE APPLICATION INSTRUCTIONS.

    SKIN ALLERGY TEST: TO BE PERFORMED 48 HOURS BEFORE EACH USE OF THIS PRODUCT, EVEN IF YOU HAVE ALREADY USED THIS OR ANOTHER HAIRCOLOR PRODUCT.
  • STRAND TEST
    Perform a Color Strand Test to Preview Your Color Results
    1. Snip a strand of hair ¼ inch wide and tape at one end.
    2. Wear gloves provided. Using a plastic teaspoon, prepare a test solution by mixing in a plastic or glass container approximately 1 spoonful of Dark and Lovely Permanent Haircolor with 1.5 spoonfuls of Dark and Lovely Cream Developer. Recap both containers tightly.
    3. Completely immerse strand in color mixture.
    4. Leave in mixture for 30 minutes.
    5. Rinse and dry to preview your color results.
      Note: If you have 10% or more gray hair, be sure to include some gray hairs in the test.
    6. Rinse gloves and remove carefully so that they can be used again.
    7. Rinse test strands thoroughly and blow dry or air dry. Examine the hair in the light to see the actual color results.
      Note: Fluorescent lights do not give true color results.
    Helpful Hints
    1. Wear a smock or towel to protect clothing.
    2. Be sure to wear protective gloves.
    3. Do not apply this product immediately after highlighting or bleaching. Results may be lighter or more intense than desired.
    4. Wait at least two weeks to color after perming hair.
    5. Apply color to dry hair only. Do not shampoo hair before coloring unless your hair has excessive product build-up. If necessary, shampoo 24 hours in advance.
  • DARK AND LOVELY® HAIRCOLOR KIT CONTAINS:
    Kit Contents:
    1. Applicator Bottle Containing Cream Developer
    2. Bottle of Permanent Haircolor
    3. Moisture Rich Conditioner Tube
    4. Instruction Sheet with Plastic Gloves
    In addition, you’ll need a comb (never use metal), towel and clock.
  • HOW TO APPLY
    Application Instructions
    Choose the application method that is most appropriate for your hair: "Full-Head Application" or "Retouch Application".

      Full-Head Application
      1. PREPARE
      1. Put on gloves.
      2. Twist off the tip of the Dark and Lovely® Cream Developer applicator cap. Remove cap from the applicator bottle.
      3. Pour entire contents of the Dark and Lovely® Permanent Haircolor bottle into the Dark and Lovely® Cream Developer applicator bottle. Replace the applicator cap securely.
      4. Place your gloved finger over open tip. Point away from your face and shake thoroughly until color mixture is totally blended.
      5. Never leave the tip of the applicator bottle unopened after mixing. The container may burst.
      2. APPLY
      1. Part dry, unwashed hair into 4 sections and clip in place with plastic clips if hair is long.
      2. Apply color mixture. Squeeze the applicator bottle gently to apply color mixture beginning at the hairline in the back: then continue upward until the hair roots and entire hair line are completely covered.
      3. For hair with resistant gray, apply to gray areas first.
      4. With gloved hands, gently smooth color mixture out to the ends for even distribution making sure that every strand is covered. DO NOT RUB INTO SCALP.
      5. If any color mixture gets on skin, simply wipe off with towel.
      6. Do not save any unused color mixture. The container may burst.
      3. TIMING
      1. After completing the application, process for 20 minutes on relaxed hair or 30 minutes on natural hair (hair without any prior chemical treatment).
      4. RINSE-OUT
      1. When processing time is up, add a little lukewarm water to your hair and work the color mixture into a lather.
      2. Rinse thoroughly until water runs clear.
      3. If color mixture gets into your eyes, rinse out quickly with water. After rinsing, towel dry.
      5. CONDITION
      1. Apply enough Dark and Lovely® Moisture Rich Conditioner to saturate hair.
      2. Massage through hair.
      3. Leave on hair for 3 minutes.
      4. Rinse out with warm water.
      5. Save remaining Dark and Lovely® Moisture Rich Conditioner for multiple applications.
      Retouch Application
        1. PREPARE
        1. Follow step #1 in the "Full-Head Application" section
        2. APPLY
        1. Part dry, unwashed hair into 4 sections and clip in place with plastic clips if hair is long.
        2. Using the applicator bottle, apply color mixture onto new growth at root, working from the front to the back of the head.
        3. Do not overlap application with current colored hair.
        3. TIMING
        1. Process for 20 minutes on relaxed new growth or 30 minutes on natural new growth (hair without any prior treatment). To REFRESH color, work through to hair ends and let develop for last 10 minutes.

      1. RINSE-OUT
        • Follow step #4 in the "Full-Head Application" section.
      4. CONDITION
      1. Follow step #5 in the "Full-Head Application" section.
 
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