1ST HI-PIGMENT, HI-CARE COLOR FOR AFRICAN-AMERICAN HAIR

Dark and Lovely®

Go Intense!

21 Original Black
21 Original Black
Get intense color results with perfectly balanced color dyes that deliver intense visible high reflect on dark hair.
$6.99
SUGGESTED RETAIL PRICE (MAY VARY)
21 Original Black

Dark and Lovely®

Go Intense!

1 Super Black
1 Super Black
Get intense color results with perfectly balanced color dyes that deliver intense visible high reflect on dark hair.
$6.99
SUGGESTED RETAIL PRICE (MAY VARY)
1 Super Black

Dark and Lovely®

Go Intense!

74 Radiant Copper
74 Radiant Copper
Get intense color results with perfectly balanced color dyes that deliver intense visible high reflect on dark hair.
$6.99
SUGGESTED RETAIL PRICE (MAY VARY)
74 Radiant Copper

Dark and Lovely®

Go Intense!

66 Spicy Red
66 Spicy Red
Get intense color results with perfectly balanced color dyes that deliver intense visible high reflect on dark hair.
$6.99
SUGGESTED RETAIL PRICE (MAY VARY)
66 Spicy Red

Dark and Lovely®

Go Intense!

10 Golden Blonde
10 Golden Blonde
Get intense color results with perfectly balanced color dyes that deliver intense visible high reflect on dark hair.
$6.99
SUGGESTED RETAIL PRICE (MAY VARY)
10 Golden Blonde

Dark and Lovely®

Go Intense!

56 Magic Plum
56 Magic Plum
Get intense color results with perfectly balanced color dyes that deliver intense visible high reflect on dark hair.
$6.99
SUGGESTED RETAIL PRICE (MAY VARY)
56 Magic Plum

Dark and Lovely®

Go Intense!

64 Dazzling Brown
64 Dazzling Brown
Get intense color results with perfectly balanced color dyes that deliver intense visible high reflect on dark hair.
$6.99
SUGGESTED RETAIL PRICE (MAY VARY)
64 Dazzling Brown
  • 21 Original Black
  • 1 Super Black
  • 74 Radiant Copper
  • 66 Spicy Red
  • 10 Golden Blonde
  • 56 Magic Plum
  • 64 Dazzling Brown
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Go Intense! is our first intensifying hair color line precisely calibrated to work with the natural undertones of dark hair to deliver high reflective color and intense shine. Offered in 7 sizzling shades: Super Black, Radiant Copper, Spicy Red, Golden Blonde, Magic Plum, Dazzling Brown, Original Black.

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Go Intense with Color

See exactly how to apply
Go Intense Haircolor

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